In today’s world, social media permeates almost every inch of our society. It is used to connect friends and loved ones from across the globe or across the living room. We rely on it to keep us informed about the daily lives and events of our family, friends, and followers and on things like celebrity gossip or breaking news. Businesses use social media for marketing and advertising purposes. They leverage its power to reach new customers/clients, keep current customers/clients engaged, inform the public, advertise sales, new products, services offered, etc. Social media also creates economic growth through new start-up companies that in turn provide jobs. However, it has its downsides as well. Today more and more people, especially those who grew up or are growing up with this technology, are spending time communicating through social media instead of having face-to-face conversations. Additionally, the practice of bullying has leveraged the power of social media to tease people in front of a larger public audience. Social media, with the help of smartphones and consistent internet availability, can be addicting for some people. There is also the issue of privacy. By posting your information and daily routine on social media sites, you may unknowingly be giving away information to criminals who could then rob your home or cause you harm. One thing is for sure, social media is here to stay, and we will continue to utilize its capabilities in new and exciting ways.